Nike Sues StockX Over Unauthorized Sale of NFT Sneakers
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Feb. 4, 2022

Nike has filed a lawsuit against StockX, an online reseller, over selling Nike-branded Vault NFTs without approval. The company said that by minting Vault NFTs StockX infringed upon and diluting its trademarks. The lawsuit asked for unspecified money damages:

"Nike did not approve of or authorize StockX's Nike-branded Vault NFTs. Those unsanctioned products are likely to confuse consumers, create a false association between those products and Nike, and dilute Nike's famous trademarks."

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As of press time, StockX did not comment on the lawsuit. In April 2021, StockX reached valuation of $3.8 billion after the company raised $255 million in a round led by Altimeter Capital. Last December, Nike acquired a developer of non-fungible tokens called RTFKT. Nike said the deal is another step towards the company's digital transformation into the metaverse. However, terms of the deal were not disclosed.

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