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Sept. 6, 2021

The National Football League (NFL) has reportedly banned cryptocurrency sponsorships for teams. According to The Athletic, teams are temporarily barred from dealing not only with cryptocurrencies, but also with non-fungible tokens (NFTs) as the league develops its own crypto-related strategy.

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"Clubs are prohibited from selling, or otherwise allowing within club controlled media, advertisements for specific cryptocurrencies, initial coin offerings, other cryptocurrency sales or any other media category as it relates to blockchain, digital asset or as blockchain company, except as outlined in this policy," a source familiar with the matter told The Athletic.

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The restrictions appear after it has been reported that Argentine soccer Lionel Messi received fan tokens of Paris St Germain (PSG) as part of its the club's "welcome package." Messi, 34, who has recently left Spanish Barcelona, signed a two-year contract with PSG, with an option for a third year.

According to media reports, the welcome package is estimated at $29-35 million. However, it remains unclear how much of this sum is in the tokens in the package. The football club said the amount was "significant".

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