During the World Economic Forum held in Davos, Switzerland, a global blockchain-focused financial service provider Huobi Group has announced the launch of Huobi Brokerage, a new cryptocurrency brokerage platform.
The platform will provide cryptocurrency trading products and services to institutional investors and high-net-worth individuals (HNWIs), the official press release shared with iHodl states.
Huobi Brokerage leverages advanced trading algorithms and smart order routing (SOR) to provide institutional clients with access to high-quality liquidity pools, competitive prices, a regulated fiat channel, and an all-in-one solution for OTC trading.
The platform's clients could access block trades, including top cryptocurrencies and stablecoins.
Support for ethereum (ETH), EOS (EOS), bitcoin cash (BCH), litecoin (LTC) and ripple (XRP) is expected in Q1 2020.
Huobi Group Vice President of Global Business Ciara Sun highlights the importance of institutional investors for the cryptocurrency industry.
"There’s an industry-wide consensus that institutional investors and HNWIs will be the major contributors of growth for the crypto economy in 2020 and beyond, but barriers like low liquidity and a lack of asset enhancement products are stalling widespread adoption," Sun said.
Huobi Global hopes to solve this problem with institutional-grade products and liquidity solutions, the press release states.
Meanwhile, founded back in 2014 by Cameron and Tyler Winklevoss cryptocurrency exchange Gemini Trust Company recently announced the launch of a captive crypto-focused insurance company called Nakamoto.
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