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Oct. 16, 2018

Cobinhood, zero-fee crypto exchange, presents the ‘simplyBrand’, an inclusive ecosystem mixing artificial intelligence, crowdsourcing and Blockchain to prevent counterfeit products in e-commerce.

simplyBrand Founder and CEO Kaufman Chang said:

"We're enabling individuals to work together to strengthen the e-commerce community. With e-commerce giants, such as Amazon, the future of retail is transforming into a digital ecosystem. We want to empower society to embrace online shopping and create a better experience for one another. We know that this will start with Blockchain as it creates the transparency needed when visiting a digital checkout counter with no employees to be found.“

simplyBrand starts ICO project to avoid counterfeiting actions and bring increased transparency and verification to global crypto transactions. It uses A.I. and Blockchain to integrate advanced identification and verification processes for each transaction.

Information on illegal transactions will be recorded in the Blockchain's “blacklist”, which can be accessed by all users of the platform. Any end-user will be able to verify the security of a transaction with a company before purchasing through simpleBrand links.

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