An international crowdfunding platform Indiegogo will release investment tokens secured by the real estate.
It’s reported on the platform’s website that users will have an opportunity to buy hotel Regis Resort Aspen’s shares. The Aspen Coin, equivalent to one share, can be purchased for dollars, bitcoins or ethereum. The broker Templum Markts LLC will provide access to the coins.
The founder of Indiegogo Slava Rubin is confident that the blockchain revolution is under way. The project is delighted with the possibilities of investment tokens. The company also aims to provide access to a growing network of customers.
The media reports that St. Regis Resort Aspen is going to create an investment real estate fund. There will be 12 million dollars allocated for the share of tokens. Indiegogo launched its ICO platform in December 2017. Its first project quickly collected the right amount, but after that, for a long time, the platform did not announce the start of new campaigns. A few days ago, Union Bank AG from Liechtenstein announced plans to issue its own investment tokens. It should become the world's first blockchain bank.
WHY IS IT IMPORTANT?
- Crypto projects have a large audience, which will give the company managing the hotel greater profits and customers.
- Investment tokens are less prone to the speculation and are always tied to real assets. Such a tool is convenient for startups as it avoids the requirement for registration of securities. Indiegogo's statement refers to the cooperation with the Financial Services Industry Regulation Service (FINRA) and that its activities comply with all the regulators' requirements.