According to a study conducted by the London Block Exchange, the number of women planning to invest in cryptocurrencies has doubled in the last six months.
Although demand among men has begun to level off, at the moment, every eighth woman, that's almost 13%, can potentially invest in the digital currency. At the end of last year, there were only 6%.
It has also been established that crypto-investment is especially popular among women-millennials with every fifth ready to invest in the digital currency.
“There’s still a common misconception that cryptocurrency is a game for men, but we’ve seen hundreds of women sign up for our exchange in the last few months and some of the most inspiring and knowledgeable investors, leading the way in the industry are female,” said Agnes de Roeyer, senior business analyst at the London Block Exchange.
The authors of the study also believe that women are more likely to adopt a strategic approach because they are 50% less likely than men to suffer from the fear of missing out (FOMO). In addition, women are more likely to cooperate. They consult with family and friends about potential investments twice as often as men who are more inclined to do everything alone.
According to another study, bitcoin was a "male" cryptocurrency. One analysis of Google searches found that 95% of people Googling “Bitcoin” were male, while only 5% were female.
By Ekaterina Ulyanova