iHodl.com
Main page Lifestyle, Blockchain, NFT
Hot topic
Dec. 14, 2021

Nike, Inc., American sportswear company, has acquired a developer of non-fungible tokens (NFTs) called RTFKT, TechCrunch has learned. Nike says the deal is another step towards the company's digital transformation into the metaverse. However, terms of the deal were not disclosed.

Subscribe to our Telegram channel to stay up to date on the latest crypto and blockchain news.

Nike CEO, John Donahue, says the company now faces challenges of developing an innovative and creative community and expanding its digital presence. Founded in 2019, RTFKT works with the latest game engines and blockchain to create unique virtual items. In May, the London-based startup announced the closing of a $8 million seed round led by Andreessen Horowitz that valued the company at $33.3 million.

Blockchain Used to Verify Authenticity of Nike Sneakers

iHodl earlier reported that Peter Molyneux, the creator of Fable and Godus, plans to launch a new game that incorporates the mechanics of NFTs and cryptocurrencies. The new game called "Legacy" is a business simulator based on blockchain technology.

Access more than 50 of the world's financial markets directly from your EXANTE account – including NASDAQ, London Stock Exchange and Tokyo Stock Exchange.

Read also:
Strawberry Cake Media Corp. © 2024 Cookie Policy Editorial team Archive

ihodl.com is an illustrated edition about cryptocurrencies and financial markets.
Every day we publish the best materials for everyone interested in economy.